Joining me today is Clay Collins. He’s a guy who, back in 2012, came on to say that listening to Mixergy interviews inspired him to go from creating information products to creating software. At the time he only had two pieces of software that weren’t even connected into a company but he used the online marketing techniques he’s been teaching for years, including pre-selling, to grow the company. At the time people thought pre-selling couldn’t work for sophisticated software companies. But Clay proved people wrong. You’ll find out how he did it in this interview. Clay Collins is the founder of LeadPages, a collection of tools for capturing leads and turning them into customers.

Clay Collins is the founder of LeadPages, a collection of tools for capturing leads and turning them into customers.

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