GE Ep 133 [2016]: How Smart Marketer Generated $41K in E-commerce Sales From Just $775 in Pinterest Ad Spend

Ezra Firestone on Growth Everywhere May 2nd 2017


Description

Hey everyone! Today's interview is with Ezra Firestone, founder and creative director of Smart Marketer, an information hub for do-it-yourself entrepreneurs, as well as a partner in Boom by Cindy Joseph and the company’s head of digital marketing.

Today we're talking about paid advertising (like his $41K in Pinterest sales experience!), why you have to go beyond query-based targeting to do any kind of scale, and why he puts 98% of his advertising budget into content amplification.

Click here for show notes.

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