Gabriel Weinberg, Founder of DuckDuckGo, joins the Social Pros Podcast this week to discuss the importance of experimentation for startups, the main lessons from his upcoming book Traction: A Startup Guide to Getting Customers, and how skepticism is a necessary tool for every social pro.

Read the highlights: http://www.convinceandconvert.com/social-pros-podcast/does-your-personal-brand-help-your-employer/