Khoi Vinh (@khoi) is a web and graphic designer, blogger, and former design director for The New York Times, where he worked from January 2006 until July 2010. Prior to that, Khoi co-founded and was design director for Behavior, an NYC web design studio. He is the author of How They Got There: Interviews With Digital Designers About Their Careers (http://howtheygotthere.us) and Ordering Disorder: Grid Principles for Web Design (New Riders, 2010), and was a leading proponent of bringing grid-based graphic design principles to web design in the mid-2000s. In 2011, Fast Company named him one of “The 50 Most Influential Designers in America."