This week we caught up with Kristy Tillman, a former designer at IDEO who now leads the design charge at Society of Grownups. We had a great time chatting across a huge range of topics, from diversity in tech to meatspace user onboarding! If you have feedback or suggestions please don't hesitate to reach us on Twitter at @designdetailsfm email us directly (designdetailsfm@gmail.com)! Episode 4 Sponsors: Weebly (http://weebly.com) and their Dribbble team(http://dribbble.com/weebly) Hover(http://hover.com) - use coupon code "thatshouldbeaplugin" to save 10% on your first purchase Kristy Tillman on the Web: Twitter(https://twitter.com/kristyt) Website (http://boycottlettuce.com) Society of Grownups (https://www.societyofgrownups.com) Detroit Water Project (https://www.detroitwaterproject.org) Show Notes: 00:00 - We catch up with Kristy about what she's working on - Society of Grownups (https://www.societyofgrownups.com) - IDEO (http://www.ideo.com/) - Detroit Water Project (https://www.detroitwaterproject.org) 03:00 - Kristy tells us about her involvement in YC Winter '15 and the future plans for the Detroit Water Project 07:00 - We explore some of Kristy's work in helping marginalized communities, including why there's less diversity in tech - NY Times: Women and Minorities as Targets of Attack Online (http://www.nytimes.com/roomfordebate/2014/08/19/the-war-against-online-trolls/women-and-minorities-as-targets-of-attack-online) - Diversity reports: --- Twitter (https://blog.twitter.com/2014/building-a-twitter-we-can-be-proud-of) --- Apple (https://www.apple.com/diversity/) --- Facebook (http://newsroom.fb.com/news/2014/06/building-a-more-diverse-facebook) --- Google (http://www.google.com/diversity/at-google.htm) - Youth Design (http://www.youthdesign.org) - Eddie Opara (http://new.pentagram.com/category/partners/eddie-opara/) - Jared Erondu (http://jarederondu.com) 15:30 - Kristy adds context to explaining why there are fewer prominent female designers - The Confidence Code (http://theconfidencecode.com) - Lean In (http://leanin.org) - Satya Nadella: Women, Don't Ask for a Raise (http://www.theguardian.com/technology/2014/oct/10/microsoft-ceo-satya-nadella-women-dont-ask-for-a-raise) - Imposter syndrome (http://en.wikipedia.org/wiki/Impostor_syndrome) 19:00 - We circled back around to talk about Kristy's current work at Society of Grownups - Society of Grownups(https://www.societyofgrownups.com) - Dan Cassaro (http://youngjerks.com) - Erik Marinovich (http://www.erikmarinovich.com) 30:15 - What is the hardest design challenge you're working on right now? 32:00 - Can budgeting apps be effective, or do we need the human element to properly manage money? 36:30 - Kristy explains some of the challenges in hiring for designers and developers on the East Coast - Christopher Michon (https://twitter.com/cmchn) 43:30 - Into the details: Meatspace user onboarding 49:00 - How does work in the physical space translate into building digital products?