Today’s guest is a brilliant entrepreneur who has seen more landing pages than anyone on the planet — in fact, he looks at 1,000 pages per week.

He is co-founder of Unbounce, a company that allows marketers to build, publish and A/B test landing pages without an IT department or knowledge of HTML.

Prior to starting Unbounce, he honed his branding skills as Creative Director at Bodog, an online poker powerhouse.

He coined the term Conversion Centered Design. He is also an opinionated writer and speaker.

Now, let's hack... Oli Gardner.

In this 34-minute episode Oli Gardner and I discuss:

• That one thing that Oli does to be successful
• What G.A.S. means (and how it can help your business)
• The secret to writing articles and emails that get read
• Oli's thoughts on speaking, and how to become a better speaker
• How a bus commute helped him become a sought-after speaker
• Being wrong vs. being right
• How the early struggles in business have shaped his success

[episode]

The Show Notes

• Unbounce
• Unbounce Blog
• It's Okay to Puke
• How to Deliver a TED Talk by Jeremy Donovan
• Oli on Twitter
• Jon on Twitter
• Show Sponsor: FreshBooks (30-day Free Trial)

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